. .

 

Introduction
Production
Marketing Management
Case Studies
Awards
Client List
Biographies
Press Releases
Articles
Demo Reels
Contact Us

 

The Fabulous Fifties
Client: Time Life Music
Product: CD or audiocassette package
Price Point: Four payments of $29.99
Objectives: To generate direct sales for a continuity program.
Host: Tom Bosley

• Multiple award-winning infomercial
• Over $100 Million in Sales

This multi-award winning infomercial offers a wonderful package of 144 music hits from the 1950s. Rare '50's footage and engaging testimonials provide viewers with that trip down memory lane set to romantic songs of that era.

Actor Tom Bosley of Happy Days fame hosts the show and reminisces about the sounds, activities, and fads of that decade. In typical Time Life fashion, a Time Life "operator" is used to sell the product during the commercial segment of the show.

The infomerical earned the "Documercial of the Year Award" in 1994 from the National Infomercial Marketing Association (NIMA). The Fabulous 50s is a multiple award-winning infomercial with over $100 million in sales.

     

INTRODUCTION | PRODUCTION | MARKETING MANAGEMENT | CASE STUDIES | AWARDS | CLIENT LIST | BIOGRAPHIES | PRESS RELEASES | ARTICLES | DEMO REELS | CONTACT US

Copyright © 2007 Script to Screen, Inc.