With an impressive list of credits in network television, Ken and Barbara Kerry founded Script to Screen in 1986, initially creating and marketing their own products. This early “trial by fire” gave them keen insight into direct response TV advertising—from both a producer’s and advertiser’s point of view. Over the next few years they built—and learned—the business from the ground up, becoming expert in every aspect of direct response television, from marketing, to production to fulfillment.

Today, Script to Screen not only leads the way in innovative and successful direct response campaigns, but has set many standards for the entire DRTV industry.