For more information contact:

Tony Kerry, Senior Vice President of Marketing Mary Carson, Marketing Coordinator Script to Screen, Inc. 714 / 558 - 3971

FOR IMMEDIATE RELEASE SCRIPT TO SCREEN COMPLETES DIRECT RESPONSE SPOT FOR PURITAN'S PRIDE Santa Ana, CA-January 12, 2000-Script to Screen has completed its first direct response television spot for Puritan's Pride, announced Barbara Kerry, Chairman of Script to Screen, Inc. "Telemarketer with Pride" was produced on behalf of NBTY, Inc., (formerly Nature's Bounty), the nation's largest direct marketer of nutritional supplements. The 60-second spot promotes the company's line of Puritan's Pride products. "Working with NBTY, Inc., and Puritan's Pride has been a pleasure," said Barbara Kerry. "We look forward to a long and successful association with them." Recognized industrywide for award-winning infomercials that are successful commercially, as well as creatively, Script to Screen has produced direct response television campaigns for such prestigious clients as Adams Golf, alien Sport, American Telecast, Dynastar, General Motors, Hooked on Phonics, NordicTrack, Sanyo, Sharp, Taylor Made Golf, Time-Life, and Valvoline. Since its 1986 establishment in Santa Ana, California, Script to Screen has risen to a leadership position among direct response television marketing companies. The company has been honored with numerous awards throughout the years by The Electronic Retailing Association, (formerly NIMA), The New York Festivals, and The Clio Awards.