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FOR IMMEDIATE RELEASE
SCRIPT TO SCREEN COMPLETES THIRD INFOMERCIAL FOR ORECK DIRECT
Santa Ana, CA—November 10, 2004—Script to Screen recently
completed its third infomercial campaign for Oreck Direct, it was
announced by Tony Kerry, Senior Vice President at Script to Screen,
Inc.
This latest infomercial follows on the heels of the very successful
original Oreck XL Vacuum and the Oreck Professional Air Purifier
infomercials.
Featuring the Oreck Celoc XL II vacuum, the latest in the company’s
line of lightweight vacuum cleaners, the infomercial contains powerful
demonstrations by its host David Oreck, the founder and chairman
of Oreck Direct. The infomercial offers a 30-day risk free trial
and directs the viewer to call a toll free number, and/or visit
the Oreck website.
The Oreck Celoc XL II infomercial recently tested successfully
and has rolled out nationally. It currently ranks in the Top 20
of the IMS Report.
Founded in 1963 by David Oreck, the Oreck Corporation is a major
manufacturer in the cleaning industry, and David Oreck has been
a familiar face to TV audiences over the years demonstrating his
lightweight vacuum cleaners on HSN and QVC.
Recognized industrywide for award-winning infomercials that are
successful commercially, as well as creatively, Script to Screen
has produced direct response television campaigns for such prestigious
clients as Adams Golf, alien Sport, American Telecast, bareMinerals,
Dremel, Dynastar, General Motors, Hooked on Phonics, The Indy Racing
League, NordicTrack, Sanyo, Sharp, Taylor Made Golf, Time-Life,
and Valvoline.
Since its establishment in Santa Ana, California in 1986, Script
to Screen has risen to a leadership position among direct response
television marketing companies. The company has been honored with
numerous awards throughout the years by The Electronic Retailing
Association, The New York Festivals, and The Clio Awards.
 
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