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For more information contact: Tony Kerry,
Senior Vice President of Marketing
Mary Carson, Marketing Coordinator
Script to Screen, Inc.
714 / 558 - 3971

FOR IMMEDIATE RELEASE

SCRIPT TO SCREEN CONTINUES ITS SUCCESSFUL STRING OF GOLF INFOMERCIALS WITH ITS NEWEST PRODUCTION FOR THE E-CLUB

Santa Ana, CA-November 29, 1999-Script to Screen recently completed its first infomercial for Q-Direct, the infomercial division of QVC, it was announced by Barbara Kerry, Chairman of Script to Screen, Inc.

The infomercial features the E-Club, a new and innovative golf club, being marketed in a joint venture between Q-Direct and Bantam Golf.

Created by Michael Bamberger, a senior writer with Sports Illustrated, and designed by renowned club designer, Art Chou, the E-Club features a clubhead with 19° loft and an offset shaft. Designed specifically for golf's short game, it combines all of the best attributes of a fairway wood, sand wedge, and putter in one club.

Filmed at The Floridian, one of the most prestigious private clubs in the world, the infomercial is hosted by network sportscaster, Al Trautwig. Nick Price, one of golf's best known and popular PGA Tour players, and TV golf analyst Judy Rankin, demonstrate the benefits of the E-Club and provide expert testimonials.

"We are delighted to have had the opportunity to work with Q-Direct and Bantam Golf on the development of this infomercial, and we are confident consumers will find the E-Club to be a tremendous asset to their golf game," said Ken Kerry, Executive Producer and Creative Director of Script to Screen, Inc.

Recognized industrywide for award-winning infomercials that are successful commercially, as well as creatively, Script to Screen has produced direct response television campaigns for such prestigious clients as Adams Golf, alien Sport, American Telecast, Dynastar, General Motors, Hooked on Phonics, NordicTrack, Sanyo, Sharp, Taylor Made Golf, Time-Life, and Valvoline.

Since its establishment in Santa Ana, California in 1986, Script to Screen has risen to a leadership position among direct response television marketing companies. The company has been honored with numerous awards throughout the years by The Electronic Retailing Association, (formerly NIMA), The New York Festivals, and The Clio Awards.

Screen shots from the E-Club infomercial

Click on image to access full version.

     

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