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Script to Screen's reputation for producing
multiple, award-winning infomercials is unsurpassed. From concept
to completion, Script to Screen has skillfully developed some
of the most effective methods for producing successful infomercials
and short- form direct response commercials.
Our talented writers, directors, and producers,
are not only award-winning experts in television production,
but also skilled direct marketers. Under the experienced leadership
of Ken and Barbara Kerry, this knowledgeable group understands
the process of creating a successful infomercial that combines
network-quality production with solid direct response principles.
The result is an infomercial that captures the viewers' attention
and motivates them to take action.
A Script to Screen production starts with
a "Product Orientation Meeting." Our team meets with
the client for a daylong, in-depth introduction to the product
in order that Script to Screen clearly understands all of the
features and benefits the product has to offer.
After the orientation meeting, the creative
concepting and scriptwriting begins: a collaborative process,
between Script to Screen and the client, to ensure that all features
and benefits of the product are carefully and clearly demonstrated.
As the creative development stage progresses, Script to Screen
begins the detailed preproduction process of researching consumer
testimonials, product testing, location scouting, and arrangement
for talent. Once filming commences, Script to Screen's production
team carefully manages every dollar to make sure the client receives
the maximum value for the money expended.
When filming is completed, the team supervises
all aspects of postproduction, from editing to sound design,
until the project is complete and ready to air.
From Concept to Completion,
Script to Screen Delivers Direct Response for Direct Results.
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