The VaynerMentors Approach to Direct-to-Consumer and Growing Your Business
Join DRTV Expert, Ken Kerry and The Sasha Group SVP, Consulting Lead Maribel Lara as they discuss how the VaynerMentors program helps Direct-to-Consumer businesses find growth and success.
Thursday, August 26, 2021 @ 2:00 PM ET/11:00 AM PT
The Sasha Group, a VaynerX company, are on the forefront of helping businesses find success through Direct-to-Consumer strategies. They are a team of growth practitioners from Gary Vaynerchuk’s lead circle that focus on building growth in small-to-mid-sized businesses. Their consultation is some of the most sought after in business today.
Now is your chance to discover their strategies for free on #ThoughtLeaderThursday when Maribel Lara, SVP, Consulting Lead at The Sasha Group a VaynerX company talks Direct-to Consumer strategy with Script to Screen Co-Founder Ken Kerry. The business strategies being discussed would cost tens of thousands of dollars in consultations fees, but now is your chance to learn them for free!
In this webinar, you will learn:
- How can you build growth?
- Why all companies need to be media companies.
- What The Sasha Group does to build Direct-to-Consumer channels.
- Strategies worth tens of thousands of dollars in consultation fees.
Claim your spot by registering for free above.
Co-Founder and Executive Creative Director of Script to Screen
Ken Kerry serves as an Executive Producer and Executive Creative Director at Script to Screen, and his hands-on involvement ensures the highest production values are combined with solid direct response principles. Script to Screen is one of the nation’s leading direct response television companies, producing more than 600 infomercials and DRTV spots, generating more than $6 billion in sales for its clients, and winning numerous awards for excellence.
Maribel Lara is a native New Yorker and Latina who spent the first 8 years of her career focused on student development at the college and university level. After completing her MBA program in 2009, she shifted careers to marketing with a focus in Social Media. This move was considered laughable by many at the time because social was in its infancy and had yet to prove itself as a worthwhile marketing tool. Maribel is currently SVP, Consulting Lead at The Sasha Group a VaynerX company. She has been within the Vayner world since 2014. Over that time her role included reporting to and partnering with CEO Gary Vaynerchuk to execute initiatives tied to the strategic growth of the agency, launching a diversity and Inclusion initiative called Vayner Allies and working with fortune 100 clients to align marketing strategies with business objectives to deliver meaningful results.
Maribel is committed to mentorship, a practice she has held onto since her time working in college student services. She is particularly passionate about serving as a support and at times inspiration to Latinx women and other women of color who, like her, may not see examples of success that resemble them and their experiences. She sits on the advisory board for Luminary, a community and collaborative space for women and is a trustee of Central Queens Academy, a tuition free charter school serving one of the most diverse communities in the country. She mentors by sharing her personal story, which is one of overcoming poverty and personal loss by keeping love as the central focus in all that she does.