How to Avoid the Most Costly Mistakes in DRTV
In this episode, Ken Kerry is going to tell you some of the most costly mistakes made in DRTV that you need to avoid at all costs.
Ken Kerry is the Co-Founder & Executive Creative Director of
Script to Screen, a full-service Direct Response Marketing Agency.
See the previous video in this series of highly informative Infomercial and DRTV strategies and tactics tutorials, also featuring Ken Kerry, Do DRTV Infomercials Make Money?