8 Ways
To Build And Scale
Your Business

We are Passionate About Building Your Business

At Script to Screen Group, we create custom Direct-to-Consumer solutions. Successful Performance Marketing campaigns must be strategy specific. You don’t just plug a product/service into a formula. We craft individual plans to best fit both the product/service and the company providing it.

Below are just some of the ways we can work with you to energize your company’s revenues.

 

Choose How You Would Like
To Engage and Work With Us

Full Long-Form

Performance Campaign

3 – 6 Months

Development

  • Full emersion meeting
  • Creative development

Production

  • Creative/production account team
  • Creative Strategy and Foundation Document- Two revisions
  • Long-Form script – Two revisions
  • CTA script – Two revisions
  • Talent recommendations and data-based validation
  • Talent negotiations
  • Concept and mood/brand board
  • Graphic and art direction presentation
  • Location services
  • Complete production

Testimonials

  • Testimonial procurement/management
  • Testimonial shooting
  • Testimonial transcriptions

Cinematography

  • Segment producing/shooting based on the concept
  • Offline editing
  • Offline approvals
  • Online editing
  • Graphics and animation
  • Television masters

Campaign Setup/Optimization

  • Competitive research
  • Financial modeling
  • Campaign Management
  • Account team
  • Offer Strategy
  • Microsite development
  • Vendor selection
  • Media selection
  • Management TV & Digital/Social

Social Media Test

  • Create a media plan

Short-Form

Performance Campaign

2 – 3 Months

Development

  • Full emersion meeting
  • Creative development

Production

  • Creative/production account team
  • Short-Form script – Two revisions w/CTA
  • Talent recommendations and data based validation
  • Talent negotiations
  • Concept and mood/brand board
  • Graphic and art direction presentation
  • Location services
  • Complete production

Testimonials

  • Testimonial procurement/management
  • Testimonial shooting
  • Testimonial transcriptions

Cinematography

  • Segment producing/shooting based on the concept
  • Offline editing
  • Offline approvals
  • Online editing
  • Graphics and animation
  • Television masters

Campaign Setup/Optimization

  • Competitive research
  • Financial modeling
  • Campaign Management
  • Account team
  • Offer Strategy
  • Microsite development
  • Vendor selection
  • Media selection
  • Management TV & Digital/Social

Social Media Test

  • Create a media plan

Performance Campaign

 Consulting

2 – 3 Months

Development

  • Full emersion meeting
  • Creative development

Production

  • Account team
  • Creative Strategy and Foundation Document – Two revisions
  • Long-Form script
  • CTA script – Two revisions
  • Talent recommendations and data-based validation
  • Talent negotiations
  • Concept and mood/brand board
  • Graphic/Animation consultation
  • Principal shoot attendance

Cinematography

  • Offline consultation

Campaign Setup/Optimization

  • Financial modeling
  • Offer Strategy
  • Microsite development
  • Vendor selection
  • Media selection
  • Digital/Social consulting

Social Media Test

  • Create a media plan

Social Media / Digital

Campaign

2 – 3 Months

Development

  • Full emersion meeting
  • Creative development FB, IG, YouTube

Production

  • Account team
  • Creative Strategy
  • Scripting – Three Creatives

Cinematography

  • Offline editing
  • Online editing

Campaign Setup/Optimization

  • Microsite development (If needed)

Social Media Test

  • Create a media plan

Testimonial Suite

Procure / Interview / Edit

2 Months

Development

  • Prep phone conference
  • Testimonial Strategy outline

Production

  • Account team
  • Testimonial Strategy outline
  • Location services
  • Shoots

Testimonials

  • Testimonial procurement/management
  • Testimonial shooting
  • Testimonial transcriptions
  • Testimonial Strategy (Sit-down vs. Developed story)
  • Testimonial releases/One-Sheet descriptions

Cinematography

  • On-Camera Interviews
  • Offline editing
  • Online editing

Speaking Presentation

Event

1 Week

Development

  • Prep phone conference

TWM Master Academy

Course

Coming 2022

Features

  • Hours of This Works Marketing Content – Work At Your Own Pace
  • Access to the full TWM course (16 Modules)
  • Video instruction
  • Audio download
  • PDF of course
  • Access to private FB group

Thought Leader Thursdays

Webinar

Ken and Barbara Kerry - This Works Marketing

Description

  • An evergreen webinar presenting the Performance Response Marketing solution for individuals and businesses

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