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Industry Leaders to Hold Webinar to Support Businesses By Sharing Case Study Tied to the Success of Marketing Blink Home Security

Script to Screen Co-Founder Ken Kerry, along with panelists from Havas Edge, Digital Target Marketing, and Blink will hold a webinar on using a Direct to Consumer, multi-channel advertising strategy to increase business revenue, based on a campaign for Blink’s Home Security System.

The complimentary webinar will be held Tuesday, April 28, 2020 at 10:00 a.m. PT/1:00 p.m. ET and can be accessed here: https://zoom.us/webinar/register/WN_vxkWpP5LQ6GuitLfWz4j1g.

Havas Edge’s Nicky De La Salle, Vice President, Business Development; Digital Target Marketing’s Bridget O’Connor, Chief Marketing Officer, and Partner; and Blink’s David Laubner, Sales and Marketing Lead, will join Kerry in discussing his firm’s video marketing campaign that propelled Blink from a virtually unknown start-up to an industry player, and how such an initiative can work for other businesses.

The Blink Home Security System, an Amazon company product, features battery-powered indoor and outdoor motion detection cameras with HD Video.
Kerry serves as Executive Producer and Executive Creative Director at Script to Screen, and his hands-on involvement ensures the highest production values are combined with solid Direct Response principles. He co-founded Script to Screen in 1986, along with his wife, Barbara.

To register for the complimentary webinar, please complete the form here: accessed here: https://zoom.us/webinar/register/WN_vxkWpP5LQ6GuitLfWz4j1g.

About Script to Screen
Established in 1986, Script to Screen is an industry-leading Integrated Direct Response Agency, delivering a single, end-to-end solution for direct-to-consumer sales, lead generation, web traffic and conversions, and retail lift. Specializing in a strategic combination of cost-effective customer acquisition and brand building, Script to Screen has successfully collaborated with entrepreneurs and big brands alike to expand revenue channels and build businesses. Clients such as Keurig, Bare Escentuals, Nugenix, Beachbody, Bose, Comcast, Conair, Esteé Lauder, Guthy-Renker, Wahl, LifeLock, L’Oréal, Nescafé, Nutrisystem, philosophy, Omaha Steaks, SharkNinja, Tria Beauty, AAA, Pfizer are among the major companies that have turned to Script to Screen for creative strategy, messaging and production in all channels both offline and online of their DRTV campaigns.

For more information about Script to Screen, visit http://www.scripttoscreen.com.

Ken Kerry

Ken serves as an Executive Producer and Executive Creative Director at Script to Screen, and his hands-on involvement ensures the highest production values are combined with solid direct response principals. Ken co-founded Script to Screen in 1986, along with his wife, Barbara. Together, they built Script to Screen into one of the nation’s leading direct response television companies, producing more than 600 infomercials and DRTV spots, generating more than $5 billion in sales for its clients and winning numerous awards for excellence. Script to Screen’s prestigious Client roster includes AAA, Adams Golf, American Telecast, Beachbody, Bose, Bosley, Comcast, Conair, Gaiam, Gazelle, General Motors, Guthy-Renker, Hooked on Phonics, Icon Health & Fitness, Kraft Foods, LifeLock, NordicTrack, Omaha Steaks, Oreck, Robert Bosch, Shark/Ninja, TaylorMade, TriStar and UFC, to name a few. Prior to co-founding Script to Screen, Ken was affiliated with ABC Sports, where he worked on Wide World of Sports, Monday Night Football, and Monday Night Baseball. Ken holds a Bachelor of Arts degree in Television Production. With 30 years of successful experience and expertise, He enjoys the hunt and the process of solving business and marketing challenges. His passion is to help businesses (large and small) and entrepreneurs. It gives him true satisfaction to know that he has shared knowledge that has made a true results-driven impact for individuals and businesses. His ambition is to develop team members and to see them thrive. Whatever platform you choose for advertising, your marketing should focus on where your customer’s attention is and include a compelling story that moves people to action. This very specific process must be executed with precision to be successful. His goal is to guide businesses through this process with honesty and a persistence that’ll deliver results. Undoubtedly, his track record of successful campaigns, over 6 BILLION dollars in sales for his client’s businesses, Fortune-500 brands as clients, proprietary campaign management excellence, building direct-to-consumer businesses for online and offline companies, integrity, and being an industry leader for 30 years allows you to utilize his resources and experience. Get the edge you’ve been looking for and find out how to acquire more customers in a way that works uniquely for you and your business. He can deliver to you a single, end-to-end solution for direct-to-consumer sales, lead generation web traffic and conversions, and retail lift.

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Ken Kerry

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