Why 90% of Ad Copy Fails Webinar with Dr. Greg Cynaumon This webinar featuring an interview with Dr. Greg Cynaumon, the CEO of Adcology, aired in June 2020. If you would like to get updates on new Script to Screen webinars, please subscribe to our mailing list. ...
How to Make an Infomercial Featuring Keurig Script to Screen is a Direct-to-Consumer marketing agency that has been making successful, profitable DRTV infomercials for over 30 years. When someone asks us, “How do I make an infomercial?” our answer is a lot...
Blink Case Study Presentation for the Inspired Home Show 2020 Ken Kerry, Co-Founder and Chief Creative Officer of Script to Screen, was scheduled to present at the Inspired Home Show on 3/17/2020 in Chicago as to how Blink, a newcomer in the home automation/home...
The New Era Infomercial New Age of Advertising The new age of advertising, marked by advances in technology that have put every brand in direct contact with their consumer, has been called “the Wild West of Marketing.” The ubiquitous reach of digital media today is...
5 Ways to Build a D-to-C Model Using Response-Driven Performance Marketing Here are five proven ways to take ownership of the consumer/brand relationship from third-party distributors and implement a D-to-C strategy that will lead your business into a more profitable...
