Insider Interviews/ThoughtLeaderThursday
Welcome to SCRIPT TO SCREEN
Insider Interviews
As thought leaders, we inspire, empower, shape cultures and maximize sales
effectiveness and results through deep intrinsic customer engagement strategies.
Ken and Barbara Kerry, co-founders of Script to Screen
We help grow Direct-to-Consumer revenues for businesses, particularly those that desire relationships with their consumers and or want to support their retailers. We want to share what we have learned and what we are learning with you so we have created the Script to Screen #ThoughtLeaderThursday webinar series. Every month, we interview business and thought leaders about what they are doing to find new growth and revenue in today’s modern economy. We shine a light on the tactics and strategies that you can use today and in the future to help your business thrive.
See some of our videos and interviews below!
Insider Interviews
Watch “A Behind the Scenes Look at DTC Marketing”
Don’t miss this special insider interview where Script-to-Screen co-founder Ken Kerry will sit down with Cannella Media DTC Executive Vice President Bill Raymond to discuss top DTC strategies, media buying tactics, and more! Bill Raymond has several years of media management experience and has overseen multi-million-dollar media budgets.
Watch “Direct Response Television: How Storytelling Can Grow Your Brand”
Script to Screen Co-Founder Ken Kerry met with Dental Choice Holdings (CustMbite) CMO Bob Molhoek for an Insider Interview to discuss the effectiveness of DRTV and how to break into the retail space.
Watch Top Marketing Tactics to Sell More Products in 2022
Script-to-Screen co-founder Ken Kerry sat down with Cannella Media DTC CEO Rob Medved to discuss top DTC strategies, media buying tactics, and more!
Featured Content
Meet Barbara Kerry, President and Co-Founder, Script to Screen
Meet Barbara Kerry, President and Co-Founder, Script to Screen, a leading digital marketing and performance-based advertising company based in Santa Ana, California. This is her interview How did you get your idea or concept for the business? I was working as a...
“Be prepared to make the difficult decisions that are necessary and critical to growing a business” with Barbara Kerry — Fem Founder™
Barbara Kerry is Co-Founder and President, Script to Screen, a performance-driven marketing agency with 30 years of experience transforming companies, such as Conair, Keurig, Bare Minerals, Shark/Ninja, Gwynnie Bee, and Nutrisystem, into best-selling brands. She is...
How to Make an Infomercial Featuring Keurig
Script to Screen is a Direct-to-Consumer marketing agency that has been making successful, profitable DRTV infomercials for over 30 years. When someone asks us, “How do I make an infomercial?” our answer is a lot more detailed than most sources. In many ways, the...