When it comes to measuring return on TV Advertising investments, the Advertising Research Foundation reports that marketers need to shift from “reach optimization” to “results optimization”. Find out why the return on your investment for every TV dollar spent could be more than you’d imagine. See this interesting article from Response Magazine.
- Register for “Don’t Be Shy Telling Your New Company’s Story”
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- Watch “Nugenix: How to Do Everything to Get Your Customers’ Attention”