Direct-to-Consumer Blog
“Focus on the process, not the outcome! The outcome is realized only when we are committed to the process!”
-W.E. (Bill) Mitchell
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Script to Screen Places 5 Shows in IMS Long-Form Top 25 In Jan-April 2021
Success can be difficult to achieve and even more difficult to maintain. When you’ve been in the business for 35 years, though, success is the result of top skills and strategy. Script to Screen is very happy to announce that we placed five shows in the top 25 of...
Launching a DTC Product? Leverage a Legacy Brand!
Launching a DTC Product? Leverage a Legacy Brand!Join DRTV Expert, Ken Kerry and Cleva North America VP Dan Bilger to discover how Cleva found DRTV success launching the Kenmore Intuition vacuum cleaner.Launching a new product is always a challenge, but especially in...
You Need to Be Marketing Direct-to-Consumer If You Are in the Housewares Industry
If there is one truism in every time period, it’s that people are going to buy housewares. Even in the worst of economic downturns, people need housewares. They need pots to cook in. They need cleaning supplies. If they’re a single male, they may even want an indoor...
Ken Kerry Interviewed By BillionSuccess.com
The following is an interview with Script to Screen Co-Founder and Chief Creative Officer Ken Kerry with the website BillionSuccess.com You can find the original article here. Ken Kerry is the CEO, Co-Founder, and Executive Creative Director of Script to Screen, a...
Brands Like Tesla, GM and Polestar Need to Watch Our Webinar “Electric Vehicles Are the Future. Is Your Advertising?”
Electric Vehicles Are the Future. Is Your Advertising?Join DRTV Expert, Ken Kerry and Electric Vehicle and Marketing Guru Tony Besasie as they discuss marketing opportunities in the Electric Vehicle industry.The world is on the edge of a major shift in transportation...
Webinar Alert: Register For Electric Vehicles Are the Future. Is Your Advertising?
Electric Vehicles Are the Future. Is Your Advertising?Join DRTV Expert, Ken Kerry and former REV Group CMO Tony Besasie to learn strategies that educate and sell to EV customers, as well as brand.Electric vehicles are poised to take over the automotive industry, but...