Blog: Insights Newsletter Archive
This month’s newsletter is about how important a microsite is to the success of your DRTV campaign.
This month’s newsletter is about the game changing shift in media deals, a showdown between traditional linear and streaming platforms in NCAA College sports and how this affects DTC Marketing.
This month’s newsletter is about multi-channel attribution and how that has changed the game in direct-to-consumer marketing.
Are you looking to test your product in a new market but don’t want to invest in a larger television campaign right away? Or are you relaunching a product and want to make sure your messaging hits the mark? Look no further than the video sales letter (VSL).
Tune in as Ken and Barbi discuss the Future of R.O.I. in Performance Marketing.
How to navigate the many social and digital platforms for maximum results to increase your R.O.I.
The game has definitely changed!
Experts in DTC and Performance Marketing, with 35+ years in the business, Ken and Barbi Kerry share their insights into “What’s In and What’s Out for 2023, is Google IN or OUT?