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What You Need to Know About Direct-to-Consumer Marketing
Direct-to-Consumer marketing is a business marketing strategy that gives you greater control, better margins and improved insights into your market.
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Have You Been Amazoned
Is Your Business Being Amazoned? In this 6-part series we are going to address specifically how to take control, the proven tactics that allow you to differentiate your product from everyone else's, how to make sure your potential customer knows why your...
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5 Ways to Build a D2C Model Using Response Driven Performance Marketing
It’s not enough today to hope in just fifteen to thirty seconds you’ve made enough of an impact to give a consumer everything they need to know to take action and make a purchase on the spot. Traditional advertising is extremely effective for many brands...
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5 Ways Performance Response Television Can Help Build Subscription Businesses
The lifeline to all subscription-based businesses is on-boarding new customers—that’s the way to grow, right? Because with new customers you have the opportunity to retain more customers, and retention is absolutely vital to profitability. According to...
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What Can You Do in 5 Minutes on TV?
What can you do in five minutes on television? When it comes to selling your product or service, it turns out you can do a lot! You can tell your complete story. You can reach more potential customer. In fact, 61 networks currently air 5-minute spots with...
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3 Ways You Can Use Authenticity to Motivate
What are three ways you can use authenticity to motivate? Number one is you must have genuine enthusiasm and belief in the value of your product or service.
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